How To Wash Your Face

We’re gonna state the obvious, washing your face is important! So yeah, Captain Obvious comin' in hot. Maybe the words "routine" or "products" make you cringe, but hear us out: washing your face isn’t just for skincare junkies. It’s regular basic maintenance, like changing the oil in your car or trimming your beard. (You’re trimming your beard right?). That being said, it doesn’t have to be complicated or fussy. 

Surprise! Your face goes through a lot. By the end of the day, it’s covered in dirt, oil, dead skin cells, and other grime that just sitting in traffic or touching your face has added. When you don’t wash it, all that gunk sits there, clogging your pores and making your skin look tired, dull, or greasy. Over time, that buildup can lead to irritation, redness, and even acne.

The good news? Keeping your face fresh doesn’t have to be a 12-step ordeal, so let’s break it down. Here’s everything you need to know to keep your mug clean, healthy, and ready to face (nailed it) the day.

Why? Let’s Look At The Numbers

• 33% of men admit they don't wash their face on a daily basis.

• Men 18-24 are 2x as likely to never wash their face compared to men 45-54.

• 83% of men 65 or older agree that men need to look after their skin while only 59% of men 18-24 feel that way.

• 63% of men do not regularly wash their face, 11% have never even tried it.

• 33% of men use bar soap to wash their face; 20% of men use body wash to wash their face.

• 45% of men think that using regular soap is just as effective as face wash.

Guys, you’re better than this, it’s time to get serious about washing your face and we’re gonna show you how to do it.

Step 1: Pick the Right Face Wash

Not all soaps are created equal and what’s great for your equipment may not be the right fit for the delicate skin of your face. Your face needs a little extra tlc and a bit more gentleness in terms of how you treat it. But treat it right and it’ll stay sharp and handsome for all your days. 

Put simply you need a more gentle scrub on your face and an extra dose of nourishing ingredients to keep everything looking prime time. Using a harsher soap can strip your skin of the natural oils it needs, leaving you dry and prone to irritation. 

So yeah, the name makes sense, a special wash for your face is super important. A good one—like ours—is specially formulated to clean and exfoliate without being harsh. Plus, it’s packed with skin-friendly and naturally-derived ingredients like:

• Green Coffee Bean Extract - packed with antioxidants
• Aloe Vera - soothes and cools skin
• Plant Extracts - vitamin and nutrient rich

And yes, it’s free of the bad stuff like sulfates, parabens, and phthalates that can irritate and dry skin.

Step 2: Timing and Temperature Matter

When to Wash: Twice a day—once in the morning to clear the overnight oil buildup and once at night to wash away the day. If you’re hitting the gym or sweating up a storm, make sure to give your mug a thorough scrub after.

Water Temp: Whether you’re cleansing at the sink or in the shower, skip the hot water—it’s tempting but harsh on your skin. Stick with lukewarm water to open pores just enough without stripping your skin of moisture, it’s all about balance here. 

Step 3: How To Wash Your Face

1. Start with clean hands. (Duh?)
2. Wet your face with lukewarm water.
3. Squeeze a nickel-sized amount of face wash into your hands. Yes, a nickel-sized amount. More soap doesn’t mean it's clean.
4. Massage it in. Use your fingertips to gently rub the product onto your skin in small circles for at least 20-30 seconds. Don’t rush it—this is where the magic happens.
5. Rinse thoroughly with lukewarm water. No sudsy leftovers, please.
6. Pat dry with a clean towel. (Keyword: pat. Rubbing is for drying your truck, not your face.)

Step 4: Surprise Tips You Didn’t Know You Needed

• Exfoliate Wisely: Over-exfoliating is a rookie mistake. Use a face wash with natural exfoliants once a week to scrub away dead skin without overdoing it.
• Wash Your Beard Too: Yep, your beard traps dirt and oil like a sponge. Don’t get suckered into “beard washes,” though—your face wash will do just fine.
• Don’t Skip the Moisturizer: Washing your face without following up with a moisturizer is like washing your car and leaving it to bake in the sun. Seal in the clean with something lightweight and hydrating.

Washing your face doesn’t have to be fussy or time-consuming. With the right product and a little effort, it’s one of the easiest ways to keep your skin looking (and feeling) its best.

So ditch the “47-in-1 soap” and make face washing a part of your day. It’s quick, easy, and—dare we say it—a little bit satisfying. Your face (and future self) will thank you.

Now, go grab some face wash and get scrubbing.